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Best of

Toothpastes

The best toothpastes, ranked by the community. Tap the arrow to upvote — the most-upvoted rise to the top.

1 S Sensodyne Pronamel Sensodyne · Sensitive · £5

Re-hardens acid-softened enamel and protects sensitive teeth. The go-to dentist recommendation for enamel erosion.

2 C Colgate Total Colgate · Everyday · £3

All-round daily protection against plaque, gingivitis and cavities with 12-hour antibacterial action.

3 O Oral-B Pro-Expert Oral-B · Everyday · £4

Multi-benefit fluoride paste covering enamel, gums, sensitivity and whitening in one tube.

4 M Marvis Classic Strong Mint Marvis · Whitening · £9

Italian cult favourite with an intense, long-lasting mint and a premium feel — the "luxury" toothpaste.

5 S Sensodyne Repair & Protect Sensodyne · Sensitive · £5

Builds a repairing layer over sensitive areas with twice-daily use. Reliable relief for sensitivity sufferers.

6 C Colgate Max White Colgate · Whitening · £4

Gentle daily whitening that lifts surface stains without harsh abrasives.

7 A Arm & Hammer Advance White Arm & Hammer · Whitening · £3

Baking-soda formula that polishes away stains and neutralises acids for a brighter smile.

8 A Aquafresh Complete Care Aquafresh · Everyday · £2

Familiar triple-stripe family paste offering all-day cavity and fresh-breath protection at a low price.

9 P Parodontax Complete Protection Parodontax · Gum Care · £5

Targets bleeding gums and helps prevent gum disease — clinically focused on gum health.

10 E Euthymol Original Euthymol · Everyday · £3

The distinctive pink antiseptic paste with a strong, old-school medicinal taste and loyal following.

11 H Hismile PAP+ Whitening Hismile · Whitening · £12

Peroxide-free PAP+ whitening paste popularised on social media, aimed at sensitive-free brightening.

12 C Colgate Kids (Bluey) Colgate · Kids · £2

Mild-flavour, lower-fluoride paste with kid-friendly branding to make brushing fun.